学术论文 |
2022年: Ø Junyun Liao, Chunyu Li* and Raffaele Filieric (2022), “The Role of Humor in Management Response to Positive Consumer Reviews.” Journal of Interactive Marketing, 57(2), 323-342. (通讯作者,SSCI (JCR二区),UK ABS 3) ---作为汇报人在2021年JMS宣讲该论文并获优秀论文奖。 2020年: Ø Chunyu Li*, Geng Cui, and Yongfu He (2020), "The role of explanations and metadiscourse in management responses to anger-reviews versus anxiety-reviews: The mediation of sense-making." International Journal of Hospitality Management 89 (2020): 102560.(第一作者兼通讯作者,SSCI, 影响因子:6.701,JCR 一区,UK ABS 3*) 2019年: Ø Chunyu Li, Yongfu He, Ling Peng, and Denghua Yuan (2019), “How manufacturer brand erosion shapes consumer assortment perceptions,” Asia Pacific Journal of Marketing and Logistics, Vol. 31, Issue: 5. (SSCI,影响因子:2.511,JCR二区) Ø Peng, Ling, Geng Cui, Yuho Chung & Chunyu Li (2019),“A multi-facet item response theory approach to improve customer satisfaction using online product ratings,” Journal of the Academy of Marketing Science,47(5),960-976. (FT50; SSCI, 影响因子:7.959,JCR 一区,UK ABS 4*) 2018年: Ø Chunyu Li*, Geng Cui, and Peng Ling (2018), “Tailoring Management Response to Negative Reviews: The Effectiveness of Accommodative versus Defensive Responses,” Computers in Human Behavior, 84, 272-284. (第一作者兼通讯作者,SSCI, 影响因子:5.00,JCR 一区,UK ABS 3*) Ø Jiongen Xiao, Chunyu Li*, and Ling Peng (2018), “Cross-cultural effects of self-discrepancy on the consumption of counterfeit branded luxuries,” Asia Pacific Journal of Marketing and Logistics, Vol. 30, Issue: 4, pp.972-987.(通讯作者,SSCI,影响因子:2.511,JCR二区) 2017年: Ø Chunyu Li*, Geng Cui, and Peng Ling (2017), “The signaling effect of management response in engaging customers: A study of the hotel industry,” Tourism Management, 62 (Oct), 42-53. (第一作者兼通讯作者,SSCI, 影响因子:7.432,JCR 一区,UK ABS 4*) Chunyu Li*, Peng Ling, and Geng Cui (2017), “Picking winners: New product concept testing with item response theory,” International Journal of Market Research, 59 (3), 335-354.(第一作者兼通讯作者,SSCI) |